12    Feb 20140 comments

RootsTech 2014: Wrap-up post

This year’s RootsTech 2014 was, as usual, an intense experience – and also much fun!

In addition to each of us working with attendees, covering the entire spectrum from those who hadn’t heard of MyHeritage to those who were very experienced members, it was also a great team experience to bond with team members from our various offices.

A few members of the team at the MyHeritage RootsTech booth

The final day of the show was Youth Day. Some 4,000 young people attended classes and visited the exhibit hall. Many of the green- and orange-shirted teens visited our booth and began setting up trees. It was wonderful to participate in their great enthusiasm about their unique family histories.

From setting up our beautiful booth, from an empty concrete floor to a great display, to the dismantling after the exhibit hall closed, everyone worked together.

Getting ready to set up our booth at RootsTech

These genealogy shows - and RootsTech, in particular - offer a way for each of us to work in person with a potential attendee base of 8,000+, as we help to answer questions, solve problems and present the many features and tools of MyHeritage which make it easy and fun to discover family heritage.

CEO Gilad Japhet, Ori Soen and other team members were interviewed by bloggers and media people during the conference, and we look forward to seeing those.

At our booth, we presented continuous short demonstrations of various MyHeritage features with attendees joining us on our park benches. This model worked very well – as soon as someone sat down, more people came over to view the demo and then ask questions and sign up.

An annual tradition is the yearly genealogy blogger get-together. This year, DearMyrt hosted the reunion at her home on Saturday night. Geneabloggers from the US, as well as Spain, Germany, Australia and elsewhere, got together for some kick-back camaraderie and informal talk over delicious soup and desserts. Daniel Horowitz and I really enjoyed meeting our old and new colleagues at this event.

Couldn’t make RootsTech this year? Many talks were live-streamed, and they are available now to view. For the list and links, visit this link: https://rootstech.org/about/videos/

After a much-needed recovery from work and travel, some of the team is already getting ready to attend the upcoming Who Do You Think You Are? LIVE in London.

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