RootsTech 2026 Roundup

After months of preparation and three exciting days in Salt Lake City, we’re back from RootsTech 2026, the world’s largest genealogy conference. As always, it was an incredible opportunity to meet MyHeritage users, connect with genealogists from around the globe, and share the latest innovations that are shaping the future of family history research.

This year, we announced several new developments, including Scribe AI and Country Coding, and previewed some exciting features currently in development. The reactions from attendees were fantastic, and we look forward to sharing more about them soon.

One of the best parts of RootsTech is getting to meet MyHeritage users face-to-face. From longtime genealogists to those just starting their journey, we loved hearing your stories and learning about the discoveries you’ve made using MyHeritage.

A brand-new MyHeritage booth

The MyHeritage booth had a fresh new look this year, designed to better showcase our products and give visitors more space to explore everything MyHeritage has to offer. 

The booth was buzzing with energy throughout the conference, with attendees stopping by to test our latest features, ask questions, and connect with members of the MyHeritage team.

Visitors had the opportunity to try Scribe AI firsthand, and many of them uploaded their own family documents and photos to see what insights the feature could uncover. The reactions were incredible. Many users told us they were amazed by how quickly Scribe AI could transcribe, translate, and interpret their historical materials.

We also showcased a new Family Infographics feature that is currently in the testing phase. These visually rich summaries present family history insights in a beautiful and easy-to-share format. We even offered printed versions at the booth, and attendees absolutely loved them.

Another big highlight was the MyHeritage swag shop, which quickly became a popular stop at the booth. Visitors were excited to browse and take home MyHeritage-themed merchandise, and it was wonderful seeing so many people proudly carrying their new gear around the conference.

We were also delighted to have colleagues from across the MyHeritage family at the booth, including the Legacy Family Tree Webinars, Geni, and Filae teams.

Booth sessions and live demonstrations

Throughout the conference, the MyHeritage booth hosted a series of engaging mini-sessions where attendees could learn directly from our team. These sessions offered practical tips, demonstrations of new features, and insights into how MyHeritage technologies can help users advance their research.

The energy during these sessions was fantastic. Attendees gathered around to ask questions, share discoveries, and see the latest tools in action.

MyHeritage speakers at RootsTech sessions

Several members of the MyHeritage team also took the stage at official RootsTech sessions.

Alon Ehrenfeld, Senior Product Manager at MyHeritage, presented Scribe AI at the RootsTech Innovation Forum, demonstrating how the feature can analyze historical documents and photos to uncover valuable genealogical insights.

You can watch Alon’s presentation here:

Our team members Daniel Horowitz, Ran Snir, and Myko Clelland also delivered sessions during the conference, sharing their expertise with the global genealogy community.

Myko Clelland’s memorable keynote

One of the highlights at RootsTech this year was the keynote delivered by Myko Clelland, who presented MyHeritage’s latest innovations to a packed audience. The session was informative, inspiring, and — in true Myko style — included a memorable musical moment that brought smiles to the crowd.

You can watch Myko’s keynote here:

Gilad Japhet’s much-anticipated session

As always, one of the most anticipated moments of the conference for MyHeritage fans was the talk by MyHeritage Founder and CEO Gilad Japhet. His session drew a large audience and was warmly received, with many attendees staying afterward to ask questions and take photos.

We’ll be sharing the full recording of Gilad’s presentation on the MyHeritage blog very soon, so stay tuned.

Until next year

RootsTech continues to be one of the highlights of the genealogy calendar, and it was wonderful to connect with so many passionate family history enthusiasts in person once again.

Thank you to everyone who stopped by the MyHeritage booth, attended our sessions, and shared your stories with us. We’re already looking forward to RootsTech 2027 — and to bringing you even more exciting innovations in the world of family history.