Media Kit –


Products and Technologies
Contact for Press Queries
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MyHeritage is the most popular family network on the web. Millions of families around the world enjoy having a private and secure place to explore their family history, share photos and special family moments and keep in touch. With 40 languages, 75 million users, 1.5 billion profiles and 27 million family trees, MyHeritage is uniting families worldwide.

Watch our Introduction video "About MyHeritage"

Vital stats (last updated: June 6, 2014):

  • Registered members: more than 75 million, see our member map
  • Profiles (names in family trees): 1.5 billion
  • Family trees: 27 million
  • Historical records: 5 billion
  • Photos: 200 million
  • Languages: 40
  • Employees: 165
  • Geographic presence: All countries in the world across all continents
  • Subscription plans: Basic (free), Premium, PremiumPlus, Data. More details.

More information about MyHeritage and the management team

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Products and Technologies

Family sites
  • Free personal family website.
  • Share family trees, photos, videos, events and messages.
  • Connect and stay in touch with relatives, regardless of how far away they live.
  • Privacy settings let you control how private or public your family site is.
  • Create a Timeline, an interactive display of a person's or family's history. Read more in our blog.
  • The Timebook is an automatically-generated digital scrapbook. Read more in our blog.
  • Create, share and print beautiful family tree charts. Read more in our blog.
  • Personalized printed family calendars. Read more in our blog.
  • Family Goals (group payments) - now the whole family can chip in for a subscription for Premium services.

View a sample family site of the Kennedy's or the Obama's
Download our flyer with the key facts about our family sites (JPG, 291KB)

Family Tree Builder 7.0
Free software for Windows for building a family tree.
  • Sync: Edit and access your family tree from your computer, online site, smart phone or tablet device. All additions and changes will sync in both directions between your computer and family site at MyHeritage. Read more on our blog.
  • Record Matches: Advanced technology to match billions of historical records on MyHeritage to your family tree, opening the door for more research and discoveries. Read more on our blog.
  • Unicode: Record data in any combination of languages and symbols. Family Tree Builder 7.0 supports 40 languages, including Chinese, Japanese, Korean and Farsi, now available for the first time.
  • Maps: Stunning geographical displays of where your family came from or live today.
  • Photo albums to organize media files of the whole family.
  • Slideshow and screen saver to showcase your photo collections.
  • Chart Wizard that will help you create stunning family tree charts in a few simple clicks. Fully customizable with dozens of different chart types and styles to choose from.
  • Professional Printing Service - order any family tree chart to anywhere in the world.
  • Tons of practical features to help you improve your research: Tree Consistency Checker, 'To-do' lists, Custom Reports.
  • 3 different calendars: Gregorian (standard), Hebrew, and French Revolution.
  • 8 different reports: generate easy-to-read reports showing your ancestors, descendants, relationships, timelines, close families, and addresses.
  • Scan your computer and directly import existing family tree data files from other genealogy programs.
  • Better Family Site Integration:Many additional features were added in version 7.0, that are available from the "Family site".
  • Family Statistics: MyHeritage analyzes your family tree and produces 45 enlightening statistics such as average lifespan and most common first names in your family.
  • Profile pages: Profile Pages provide a beautiful consolidated display of any person in one page. They are instantly accessible from the Tree View.
  • Family Timeline: See your family's events and photos in an attractive, fun-to-use timeline. All your events, photos and videos that are dated will appear on the timeline.
  • Family Timebook: The Timebook is an animated digital book of family photos, which includes automatically generated biographies for direct relatives.
  • Family Events: Your family site is the best place to keep track of family events. See all upcoming family events in a list or monthly view.
  • Download the Family Tree Builder 7.0 Software

    Genealogy Tools

    Record Detective:

    • First of its kind technology to automatically generate new leads and discoveries by turning a single record into a door to more.
    • Records found in SuperSearch, our online record database, provide a summary to additional records and individuals in family trees relating to it.
    • Provide users with new information and clues to take their research in new directions.
    • Highly accurate technology with almost no false positives.

    Learn more about Record Detective

    Smart Matching Technology:

    • Compares each family tree to the millions of family trees contributed by other users, to find matches.
    • Uses fuzzy logic to bridge across gaps of spelling, language and fact differences.
    • Allows users to make new discoveries and reunite long lost family ties by harnessing the aggregate knowledge and data of the genealogy community.
    • Includes advanced collaboration features to ensure family tree discoveries are made with confidence and are easily shared with family members.
    • Video Interview by top genealogy blogger, Dear Myrtle, about Smart Matching.

    Learn more about Smart Matching


    • Search engine for historical records worldwide
    • Billions of historical records including birth, marriage, death, burial, census, military, immigration, yearbooks, MyHeritage public family trees and the world family tree.
    • Contains the world’s largest collection of historical newspapers featuring over 120 million newspaper pages, dating back to 1609.

    Read more about SuperSearch.

    Record Matches:

    • Automatically finds relevant historical records for every family tree on MyHeritage.
    • Constantly compares every family tree on MyHeritage to billions of historical records on SuperSearch.
    • A Record Match is a document relevant to your family's history, such as a birth record, a tombstone, or newspaper atricle.
    • Record Matching is the world's first and only technology to find family tree matches in newspaper articles, books and other free text documents, using semantic analysis.
    • Record Matching is the first technology to translate names between languages, to find documents in languages other than that of your family tree to find documents in languages other than that of your family tree.

    Read more about Record Matches.

    Save Records:

    • Save records you discover in SuperSearch, our online search engine for billions of historical records, direct to relevant profiles in your family tree.
    • Enhance your family tree by extracting information from the record and adding it to family tree profiles.
    • Add historical records direct to your family tree and share them with your family.

    Read more about Save Records and Extract Info.

    DNA test for genealogy:

    • DNA tests are useful for identifying the deep ancestral origins of your direct paternal line (Y-DNA), your direct maternal line (mtDNA), finding relatives across all lines via autosomal DNA (Family Finder) and producing a percentage breakdown of your ethnic roots.
    • For analysis of users’ DNA samples and DNA matching, MyHeritage has partnered with Family Tree DNA, the global leader in genetic genealogy.
    • Five different groups: Paternal Line, Maternal Line, Family Finder, Comprehensive Ancestral Tests and Combined tests for Paternal and Maternal lines. 13 types of tests. See the complete list here.
    • DNA projects provide opportunities for people to collaborate with others to explore a common genetic heritage, especially for exploring whether people with the same surname are related. Project membership is free and voluntary. If there is a DNA Surname Project for a last name, it appears in the profile page of the user.

    Read more about DNA tests for genealogy.

    Face Recognition Technology
    • Face recognition technology and automatic photo tagging: tag a family member in one photo, and our tagger will recognize their face and tag them in all your photos automatically. Read more about Photo features in our blog.

    Click through our photo tagging tour
    Watch our sample slideshow of the Obama family

    MyHeritage app for iPhone, iPad & Android 2.2

    Now anyone can create, research, and edit their family tree on the go, capture family moments for future generations and stay in touch with their family anytime, anywhere.

    • Your family tree like you've never seen it before - The MyHeritage app is a bespoke application for mobile devices using cutting-edge HTML5, and combines beautiful graphics and touch-screen gestures to create an experience that will impress your relatives and make you proud to display your family history.
    • The mobile-friendly interface makes it easy to browse records on iPhone, iPad and Android devices, including birth, marriage, military, immigration, government, death, census and other historical records from around the world.
    • Easy photo-sharing - Capture family moments as they happen, quickly share them with the people you love and automatically store them on your family site. Advanced face recognition technology identifies family members in the photo and effortlessly suggests sharing with them.

    To download the new app for free visit the App Store or Google Play

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    • "Family Tree Builder wraps up a powerful set of features in a beautifully designed and user-friendly interface". Nick Peers." Family Tree Builder 5.1. PC &Tech Authority, Australia, May 2011.
    • "Family Tree Builder might just be your primary genealogical software solution."
      Bandy, Tony. New mand Improved: Family Tree Builder. Family Chronicle Magazine, Canada, May 2010. P 6-9.
    • "Melody Amsel - Arieli finds long - lost relatives through facial recognition software; discovers which celebrities she resembles; on MyHeritage website."
      Amsel - Arieli, Melody. MyHeritage - our future. Ancestors Magazine, UK, March 2010. P 58-59.
    • "Its exceptional feature is that, whereas nearly all software these days can produce web-ready pages, FTB has a unique near-symbiotic relationship with its own website."
      Taylor, James. Family Tree Builder 4.0. Family Tree Magazine, US, February 2010. P 80.
    • "Family Tree Builder [...] is an attractive free genealogy program that's packed with useful features and wizards to help guide you through all the major steps."
      Williams, Wayne. Advanced genealogy tips. Web User Magazine, UK, June 2009. P 36-37.

    This is what our users think: Read actual user Testimonials

    Press releases
    • 28 April 2014: MyHeritage Surpasses 5 Billion Historical Records (as PDF. On Businesswire)
    • 19 February 2014: MyHeritage and BillionGraves Team Up to Digitally Preserve the World's Cemeteries (as PDF. On Businesswire)
    • 11 December 2013: MyHeritage Launches Major Family History Initiative in the Nordic Countries (as PDF. On Businesswire)
    • 23 October 2013: MyHeritage and Whitehead Institute at MIT Announce Collaboration to Harness the Power of Genealogy for Genetic Research (as PDF. On Businesswire)
    • 14 October 2013: MyHeritage and FamilySearch Enter Significant Strategic Partnership to Advance Family History. (as PDF. On Businesswire)
    • 06 August 2013: MyHeritage Launches Global Initiative to Preserve and Share Family Photos. (as PDF. On Businesswire)
    • 13 May 2013: MyHeritage Launches Record Detective™ to Accelerate Family History Discoveries. (as PDF. On Businesswire)
    • 1 May 2013: MyHeritage delivers historic U.S. Census records to millions of families worldwide. (as PDF. On Businesswire)
    • 17 April 2013: MyHeritage releases Family Tree Builder 7.0 to bring the power of the cloud to genealogy software. (as PDF. On Businesswire)
    • 28 November 2012: MyHeritage acquires and raises $25m in new funding round. ( as PDF. On Businesswire)
    • 19 September 2012: MyHeritage releases breakthrough Record Matches technology for family history. ( as PDF. On Businesswire)
    • 25 June 2012: MyHeritage releases SuperSearch - a state of the art search engine for family history. ( as PDF. On Businesswire)
    • 11 June 2012: MyHeritage hits one billion profiles. ( as PDF. On Businesswire)
    • 5 April 2012: MyHeritage releases mobile app for on-the-go discoveries. (as PDF. On Businesswire)
    • 3 April 2012: 1940 US Census: MyHeritage publishes two million images and unveils the first indexed records for free searches. ( as PDF)
    • 30 March 2012: MyHeritage appoints industry heavyweights to spearhead global content growth. ( as PDF. On Businesswire)
    • 22 March 2012: Explore the 1940 U.S. Census on MyHeritage with free, easy and automatic discoveries. (as PDF. On Businesswire)
    • 13 March 2012: MyHeritage releases cutting-edge personalized family calendars. (as PDF. On Businesswire)
    • 16 February 2012: MyHeritage brings DNA testing to the global community. (as PDF. On Businesswire)
    • 21 December 2011:MyHeritage Releases New Feature-Packed Family Tree Builder 6.0. (as PDF.On Businesswire)
    • 15 December 2011: MyHeritage Unveils Innovative Mobile Family Tree App. (as PDF. On Businesswire)
    • 21 November 2011: MyHeritage Acquires and to Enter US Market (as PDF. On Businesswire)
    • 20 September 2011: acquires family tree backup service BackupMyTree (as PDF. On Businesswire)
    • 29 August 2011: hits 800 million profiles and releases Family Graph API (as PDF. On Businesswire).
    • 6 July 2011: Unveils World’s First Group Subscription Payments for Families (as PDF. On Businesswire).
    • 7 June 2011: Acquires and Expands its Leadership in the Polish Family History Market (as PDF. On Businesswire).
    • 26 April 2011: Rare British surnames on the brink of extinction (as PDF)
    • 5 April 2011: New research: Moms keep going until they have a girl (as PDF)
    • 24 February 2011: One in 20 Brits use as Online Family Network attracts UK Masses (as PDF).
    • 24 January 2011: Transforms Family Tree Discoveries into a Collaborative Experience with Upgraded Smart Matching™ Platform (As PDF. On Businesswire)
    • 1 December 2010: Brings Family History to the Masses with Family Tree Builder 5.0 (As PDF. On Businesswire)
    • 18 November 2010: MyHeritage.Com Unveils Stunning Online Family Tree Charts (As PDF. On Businesswire)
    • 28 October 2010: Aims to Reunite Families at Imperial War Museum Event. (As PDF. On PRWEB)
    • 22 July 2010: Offers New Feature-Rich Profiles for Families on the Web. (As PDF, 61KB. On PRWEB)
    • 10 July 2010: JewishGen and collaborate to build the Family Tree of the Jewish People. (As PDF. On JewishGen, on PRWEB)
    • 22 April 2010: Releases Innovative Technologies for Presenting Family Memories. (As PDF, 74KB. On PRWEB)
    • 8 February 2010: Acquires Dutch Family Network (As PDF, 74KB)
    • 3 February 2010: Acquires Major Family Network OSN ( to Accelerate Building the World’s Family Graph. (As PDF, 82KB. On BUSINESSWIRE)
    • 15 December 2009:, Beit Hatfutsot Family Tree Collaboration. (As PDF, 61KB)
    • 13 August 2009: Adds Maps to its Family History Suite - New Version 4.0 of's Family Tree Builder Visualizes Family History in Colourful Maps, and Offers Family Chat™ in a New Family Toolbar. (As PDF, 94KB. On PRWEB)
    • 10 June 2009: MyHeritage Launches a New Version of its Photo Service, Making it Easier for Families to Share, Organize and Present their Photos Online. (As PDF, 78KB. On PRWEB)
    • 19 February 2009: Significant Improvements for MyHeritage's Genealogy Search Engine. (As PDF, 66KB)
    • 2 January 2009: MyHeritage Makes Family History Research Easier With Launch of Family Tree Builder 3. (As PDF, 115KB. On PRWEB)
    • 20 November 2008: MyHeritage And Family Tree DNA Partner To Help People Trace Family History Using DNA. (As PDF, 94KB. On PRWEB)
    • 31 October 2008: MyHeritage Adds Nine New Languages, Supports More Than Any Other Family Web Site. (As PDF, 74KB)
    • 23 September 2008: MyHeritage Acquires Family Social Network Kindo. (As PDF, 86KB. On PRWEB)
    • 8 September 2008: MyHeritage Raises $15 Million from Index Ventures and Accel Partners; Innovative Photo Tagging Technology Makes it Easier for Families to Stay in Touch. (As PDF, 106KB. On PRWEB)
    User Stories

    To find all the users stories see our blog's category "user story"

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    Founded in November 2005, MyHeritage has raised a total of $49 million, initially from business angels and later from some of the world's foremost venture capital firms. In the summer of 2008, the company raised $15 million from Index Ventures, investors of Skype, and Accel Partners, investors of Facebook. In November 2012, the company raised $25 million from a funding round led by Bessemer Venture Partners (BVP), (who have invested in major companies, from LinkedIn to Pinterest, Staples to Skype, VeriSign to Yelp) and included existing investors, Index Ventures and Accel Partners.


    In 2007, MyHeritage acquired Pearl Street Software, a leader in genealogy software programs based in Colorado, USA.
    In 2008, MyHeritage acquired, a family social networking site from London.
    In 2010, MyHeritage acquired OSN (, a family social networking popular in Europe that was operating from Germany.
    In 2010, MyHeritage. acquired the Dutch family network
    In June 2011, MyHeritage acquired Polish family network,
    In September 2011, MyHeritage acquired family tree backup service
    In November 2011, MyHeritage acquired and
    In November 2012, MyHeritage acquired

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    Contact for Press Inquiries

    Aaron Godfrey, MyHeritage - PR Manager

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    Picture Gallery

    To view a high resolution version of a picture click on it, then download it by right-click and "save as".


    MyHeritage horizontal Logo

    MyHeritage squared Logo family tree

    MyHeritage family tree

    The company

    Gilad Japhet. Founder and CEO of MyHeritage

    MyHeritage team

    Family sites - Family Tree

    MyHeritage - Family Tree

    Smart Matching™ - collaborative family tree discoveries

    SuperSearch - earch engine for historical records

    Profile page with life trail - Jacqueline Kennedy (Click to enlarge)

    MyHeritage - Photos and Videos

    MyHeritage - Photo Tagging

    Photo Face Cloud

    MyHeritage - Face Cloud
    Calendar Events

    MyHeritage Calendar events


    MyHeritage - Timeline


    MyHeritage- Timebook

    Family Crest

    MyHeritage - Family Crest

    MyHeritage - Beautiful Family Tree Chart Styles

    MyHeritage: Family Tree Chart Posters

    Chart Styles on

    MyHeritage - Family Tree Chart Styles

    MyHeritage - Family Tree Chart Types

    Start a family goal - group subscription payments (click to enlarge)

    Family Goals - chip in together to buy a subscription (click to enlarge)

    Family Book
    MyHeritage - Family Book (PDF)

    MyHeritage DNA tests

    Family Tree Builder

    MyHeritage - Family Tree Builder 7.0


    MyHeritage app for iPhone, iPad & Android

    MyHeritage Mobile app v1.2

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    Video Gallery

    Subscribe to the MyHeritage YouTube channel to stay up to date about new videos!

    About MyHeritage

    If you want to embed this video, you can find the code for it here on YouTube

    Discover your family history using MyHeritage

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    Introducing Record Detective™ by MyHeritage

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    MyHeritage in 100 seconds

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    Introducing SuperSearch by MyHeritage

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    MyHeritage: The 1 Billion moment

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    Intro: MyHeritage's new look

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    Introducing MyHeritage Family Calendars - Beautiful Printed Calendars in 1 Click

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    Intro: NEW: MyHeritage DNA tests for genealogy!

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    MyHeritage app for iPhone, iPad & Android

    If you want to embed this video, you can find the code for it here on YouTube

    MyHeritage Photo Tagging Technology

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    MyHeritage Slide Show Feature

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    MyHeritage Timebook

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    MyHeritage Timeline

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