Social Media: Battle of the sexes?

Ever wonder if there are differences in how women and men use social media networking?

Mashable recently posted a great story on where the online battle lines are drawn. It referenced a survey of some 144.6 million Americans. Instead of the old adage (and book title) - men are from Mars and women are from Venus – the survey indicated that "men are from Google+ and women from Pinterest."

Taking it further, women are now the majority on both Facebook (64%) and Twitter (58%), and they post more frequently than men on Facebook. According to the infographic, some 300,000 Facebook updates are posted every minute and women are more likely to comment than men on posts and photos. A stunning statistic is that Pinterest's users are 82% women.

The survey noted that two-thirds of all social networking users say that their primary use is to keep in touch with family. Here, at MyHeritage, our stats reflect similar results, our users are more women that men. In the genealogy world, in general, more women are active and are among leaders in the field.

After interviewing many women and reading user stories, we've noticed that often women are the catalysts who inspire the interest in family history and bring it to the rest of the relatives. Did this happen to you?

Why is that? We'd like to hear your comments on why more women than men are involved in family history. Let us know in the comments below.

Along with the story, Mashable offered a fascinating infographic.

We’d like to learn if our readers have ideas as to why this online gender gap occurs. Do you think it is because women have more free time? Wish to stay more connected? Are more socially-oriented? Why do you think this battle of the sexes is happening in today's social media? Do women have more inclination or interest for genealogy? Let us know in the comments below.